Quite often, a new site cannot be found in Yandex. Even if you type in the search bar its name. The reasons for this may be different. Sometimes search engines simply do not yet know that a new resource has appeared. To figure out what's the matter and solve the problem, you need to register the site in Yandex.Webmaster.

What is site indexing in Yandex

First, let's look at how search engines generally learn about new sites or changes to them. Yandex has a special program called a search robot. This robot surfs the internet looking for new pages. Sometimes he goes to the old ones - checks if something new has appeared on them.

When the robot finds a useful page, it adds it to its database. This base is called the search index. When we search for something in the search, we see sites from this database. Indexing is when the robot adds new documents there.

A robot cannot surf the entire Internet every day. He doesn't have the power to do it. Therefore, he needs help - to report on new pages or changes on old ones.

What is Yandex.Webmaster and why is it needed

Yandex.Webmaster is official service from Yandex. You need to add a site to it so that the robot knows about its existence. With its help, resource owners (webmasters) can prove that this is their site.

You can also see in Webmaster:

• when and where the robot entered;
• which pages it has indexed and which not;
• what keywords people come from the search for;
• Are there any technical errors?

Through this service, you can configure the site: set the region, prices of goods, protect your texts from theft. You can ask the robot to revisit the pages on which you have made changes. Yandex.Webmaster makes it easy to move to https or another domain.

How to add a new site to Yandex.Webmaster

Go to the Webmaster panel. Click Login. You can enter the login and password that you use to enter Yandex mail. If you don't already have account, you have to register.

After logging in, you will be taken to a page with a list of added resources. If you have not used the service before, the list will be empty. To add a new resource, click the "+" button.

On the next page, enter your website address and confirm adding it.

At the last step, you need to confirm the rights- prove to Yandex that you are the owner. There are several ways to do this.

How to confirm the rights to the site in Yandex.Webmaster

The easiest way to verify rights in Yandex.Webmaster is add file to site. To do this, click on the "HTML file" tab.

A small file is downloaded. You will need this file now, so save it somewhere in a visible place. For example, on the desktop. Don't rename the file! There is no need to change anything in it.

Now upload this file to your website. Usually used for this file managers, but users don't need to do this.. Just go to the back office, click "Files". Then at the top of the page - "Add File". Select the file you downloaded earlier.

Then return to the Yandex.Webmaster panel and click the Check button. After successful confirmation of access rights, your site will appear in the list of added ones. Thus, you have informed Yandex.Webmaster about the new site.

Yandex.Webmaster meta tag

Sometimes the method described above does not work, and the owners cannot verify the rights to the site in Webmaster. In this case, you can try another way: add a line of code to the template.

In Webmaster go to "Meta tag" tab. You will see a line that needs to be added to the HTML code.

Users can contact technical support and ask to insert this code. This will be done as part of a free revision.

When they do it in Webmaster, click the "Check" button. Congratulations, you have registered your site in the search engine!

Preliminary setup Yandex.Webmaster

The site has been added to the search, now the robot will definitely come to you and index it. It usually takes up to 7 days.

Add a link to the sitemap

In order for the robot to index the resource faster, add the sitemap.xml file to Webmaster. This file contains the addresses of all pages of the resource.

Online stores have already configured this file and should be added to Webmaster automatically. If this does not happen, add a link to the sitemap.xml in the "Indexing" - "Sitemaps" section.

Check robots.txt

In the robots.txt file indicate the pages that the robot does not need to go to. These are the shopping cart, checkout, back office and other technical documents.

By default, it creates robots.txt, which does not need to be modified. Just in case, we recommend checking for errors in robots. To do this, go to "Tools" - "Analysis of robots.txt".

Set the site region

On the page "Information about the site" - "Regionality" you can set the region of the site. For online stores, these are the cities, regions and countries where the purchased goods are delivered. If you do not have a store, but a directory or a blog, then the whole world will be the region.

Set the sales region as shown in the screenshot:

What else is Webmaster useful for?

On the "Search queries" page, you can see the phrases that come to you from the search.

The "Indexing" section displays information about when the robot was on the site and how many pages it found. The "Moving site" subsection will help you if you decide to install and switch to https. Also extremely useful subsection "Crawling pages". In it, you can indicate to the robot the pages on which the information has changed. Then, on the next visit, the robot will index them first.

On the "Products and Prices" page of the "Site Information" section, you can provide information about your online store. To do this, the resource must be configured to upload product and price data in YML format. At correct setting in search results product pages will display prices and shipping information.

If you want to improve your company's visibility in Yandex services, you should use the " Useful Services». In Yandex.Directory, you can specify the phone number and address of your store, as well as opening hours. This information will be displayed directly in the Yandex search results. It will also add you to Yandex.Maps.

Yandex.Metrica - another important tool the owner of the Internet resource, showing traffic data. Statistics and dynamics of site traffic are displayed in easy-to-analyze tables, charts and graphs.

After connecting to the Yandex.Webmaster and Yandex.Metrica services, you will receive enough information to manage the site's positions and traffic. These are indispensable tools for site owners who want to promote their resources in the most popular search engine in Russia.

The next step in website promotion is through a similar service Search Console. That's all, good luck with your progress!

Everything is very simple with Google. You need to add your site to webmaster tools at https://www.google.com/webmasters/tools/, then select the added site, thus getting into the Search Console of your site. Next, in the left menu, select the “Scanning” section, and in it the “View as Googlebot” item.

On the page that opens, in the empty field, enter the address of the new page that we want to quickly index (taking into account the already entered domain name of the site) and click right button"Scan". We are waiting for the page to be scanned and appear at the top of the table of addresses previously scanned in this way. Next, click on the "Add to Index" button.

Hooray, your new page is instantly indexed by Google! In a couple of minutes you will be able to find it in the Google search results.

Fast indexing of pages in Yandex

AT new version webmaster tools became available similar tool to add new pages to the index. Accordingly, your site must also be previously added to Yandex Webmaster. You can also get there by selecting the desired site in the webmaster, then go to the "Indexing" section, select the "Page Recrawl" item. In the window that opens, enter the addresses of new pages that we want to quickly index (using a link on one line).

Unlike Google, indexing in Yandex does not happen instantly yet, but it tries to strive for it. By the above actions, you will inform the Yandex robot about new page. And it will be indexed within half an hour or an hour - this is how my practice shows personally. Perhaps the page indexing speed in Yandex depends on a number of parameters (on the reputation of your domain, account, and/or others). In most cases, this can be stopped.

If you see that the pages of your site are poorly indexed by Yandex, that is, a few general recommendations on how to deal with this:

• The best, but also the most difficult recommendation is to install the Yandex speedbot on your site. To do this, it is desirable to add fresh materials to the site every day. Preferably 2-3 or more materials. And add them not all at once, but after a while, for example, in the morning, afternoon and evening. It would be even better to follow approximately the same publication schedule (approximately maintain the same time for adding new materials). Also, many recommend creating RSS feed site so that search robots can read updates directly from it.
• Naturally, not everyone will be able to add new materials to the site in such volumes - it's good if you can add 2-3 materials per week. In this case, you can not particularly dream about the speed of Yandex, but try to drive new pages into the index in other ways. The most effective of which is considered to be posting links to new pages in upgraded Twitter accounts. By using special programs like Twidium Accounter, you can “pump” the number of twitter accounts you need and use them to quickly drive new pages of the site into the search engine index. If you do not have the opportunity to post links to the upgraded Twitter accounts on your own, you can buy such posts through special exchanges. One post with your link on average will cost from 3-4 rubles and more (depending on the coolness of the chosen account). But this option will be quite expensive.
• The third option for quick indexing is to use the http://getbot.guru/ service, which for just 3 rubles will help you achieve the desired effect with a guaranteed result. Well suited for sites with a rare schedule for adding new publications. There are also cheaper rates. Details and differences between them are best viewed on the website of the service itself. Personally, I am very satisfied with the services of this service as an indexing accelerator.

Of course, you can also add new publications to social bookmarks, which should theoretically also contribute to the rapid indexing of the site. But the effectiveness of such an addition will also depend on the level of your accounts. If you have little activity on them and you use your accounts only for such spam, then there will be practically no useful output.

P.S. with extensive experience is always up-to-date - contact us!

Site indexing is the process of finding, collecting, processing and adding site information to the search engine database.

More videos on our channel - learn internet marketing with SEMANTICA

Site indexing means that the search engine robot visits the resource and its pages, examines the content and enters it into the database. Subsequently, this information is issued by key queries. That is, network users enter a query into the search bar and receive a response in the form of a list of indexed pages.

In simple terms, it will turn out something like this: the entire Internet is a huge library. Every self-respecting library has a catalog that makes it easy to find necessary information. In the mid-90s of the last century, all indexing was reduced to such cataloging. found on websites keywords and formed a database from them.

Today, bots collect and analyze information on several parameters (errors, uniqueness, usefulness, accessibility, etc.) before entering it into a search engine.

The algorithms of search robots are constantly updated and become more and more complex. The databases contain great amount information, despite this, the search for the necessary information does not take much time. This is an example of quality indexing.

If the site has not been indexed, then the information may not reach users.

How Google and Yandex index sites

Yandex and Google are perhaps the most popular search engines in Russia. For search engines to index your site, you need to report it. You can do this in two ways:

1. Add a site for indexing using links to other resources on the Internet - this method is considered optimal, since the pages found in this way are considered useful by the robot and their indexing is faster, from 12 hours to two weeks.
2. Submit the site for indexing by filling out a special search engine form manually using Yandex.Webmaster, Google Webmaster Tools, Bing Webmaster Tools, etc.

The second way is slower, the site queues up and gets indexed for two weeks or more.

On average, new sites and pages are indexed in 1-2 weeks.

It is believed that Google indexes sites faster. This is because the search engine Google system indexes all pages - both useful and non-useful. However, only high-quality content gets into the ranking.

Yandex is slower, but it indexes useful materials and immediately excludes everything from the search junk pages.

The site is indexed like this:

• the search robot finds the portal and examines its contents;
• the received information is entered into the database;
• After about two weeks, the material that has successfully passed the index will appear in the search results on demand.

There are 3 ways to check the indexing of a site and its pages in Google and Yandex:

1. using tools for webmasters - google.com/webmasters or webmaster.yandex.ru;
2. by entering special commands in the search box, the command for Yandex will look like this: host: site name + first-level domain; and for Google - site: site name + domain;
3. with the help of special automatic services.

Checking indexing

This can be done using:

1. search engine operators - look in the help or;
2. services special services, for example rds bar ;

How to speed up site indexing

The speed at which new material appears in search results depends on how quickly the robots index it, the faster the target audience will come to the site.

To speed up indexing by search engines, you need to follow a few recommendations.

1. Submit your site to a search engine.
2. Regularly fill the project with unique and useful content.
3. Site navigation should be convenient, access to pages no longer than 3 clicks from the main one.
4. Place the resource on a fast and reliable hosting.
5. Correctly configure robots.txt: eliminate unnecessary prohibitions, close service pages from indexing.
6. Check for errors, the number of keywords.
7. Do internal linking(links to other pages).
8. Place links to articles in in social networks, social bookmarking.
9. You can create a sitemap, you can even create two - for visitors and for robots.

How to close a site from indexing

Close the site from indexing - prohibit search robots from accessing the site, some of its pages, part of the text or image. This is usually done in order to hide secret information, technical pages, development-level sites, duplicate pages, etc. from public access.

You can do this in several ways:

• Using robots.txt, you can disable the indexing of a site or page. To do this, in the root of the website is created Text Document, which prescribes the rules for search engine robots. These rules consist of two parts: the first part (User-agent) indicates the addressee, and the second (Disallow) prohibits indexing of any object.
  For example, prohibiting the indexing of the entire site for all search bots looks like this:

User-agent: *

disallow: /

• Using the robots meta tag, which is considered the most correct way to close one page from indexing. With help noindex tags and nofollow, you can prevent the robots of any search engines from indexing a site, page, or part of the text.

An entry to disable indexing of the entire document would look like this:

You can create a ban for a specific robot:

What does indexing affect when promoting

Sites are indexed to get into the search engine. The more often the content is updated, the faster it happens, as bots come to the site more often. This results in a higher position when issuing a query.

Indexing the site in search engines gives an influx of visitors and contributes to the development of the project.

In addition to content, robots evaluate visitor traffic and behavior. Based on these factors, they draw conclusions about the usefulness of the resource, visit the site more often, which raises them to a higher position in the search results. Hence, the traffic increases again.

Indexing is an important process for promoting projects. For indexing to be successful, crawlers must make sure that the information is useful.

Algorithms that work search engines are constantly changing and becoming more complex. The purpose of indexing is to enter information into the database of search engines.

? If you have landed on this page, then you are probably not happy that search engines index your site so slowly and reluctantly, and you would like your articles to fly into the index at such a speed that you can immediately see the result of your hard work. Still, it’s not very pleasant at heart when you write a kilometer-long article, and then wait for weeks for Yandex to crawl there and put it in its search database so that it can then be found in a search engine.

So, in this article, you will learn 24 ways to drive your site, article, page into the index, so that in the morning it will already be in both Yandex and Google. Although, what am I talking about here: if you use all 24 methods, then your site with all the pages will be in the index in an hour.

1 ) The first thing to do is to register in both panels for Yandex webmasters and Google, and add your site there.

2 ) Ok, before we try to feed our site to search engines, we need to make a special map for them for search bots called . How to make a map immediately on your hosting to the root of the site, and set permissions to 777 on it. Then you need to add the same file to both panels for Yandex and Google webmasters. Now you are probably thinking, what kind of card is this and why is it needed at all? Well, it's basically a simple notepad that tells you which pages of your site can and can't be indexed. Without this file, Yandex may never even know about the existence of your site, so without it, nowhere.

3 ) You need to make a Sitemap.xml sitemap and also upload it to your sitemap and to the webmaster panel. A sitemap, unlike a map for search engine bots, is simply a list of all your pages and articles on a website or blog. This card you can either do this or use a plugin for the WordPress engine called .

4 ) To speed up the indexing of the site, it is necessary that its structure is correct. What does this even mean? Yes, everything is simple: each page has its own nesting level. See how many times you need to click on my site to get to this article. The first click will be on "all articles", the second click on the title of the article. That is, as we can see, we made 2 clicks, which means that my article has 2 nesting levels. So the wrong site structure is when you need to click more than 3 times to your article or page. Remember that articles should not be the fourth, there is the fifth level of nesting, I hope everything is clear with this.

5 ) Adding a new site or article to adulation. This is done in the same webmaster panel for Yandex. Just insert the address of our article, fill in the captcha (letters, numbers from spam) and click "add". In this way, you will tell Yandex what you have new content(articles), and after a while search robots will come to your site in turn.

6 ) We always do. A link is simply a link from your article that you wrote to another. correct relinking looks like this: 1 link to the main page of the site and from 3 links to internal articles of the site. As a result, in each of our articles there should be at least 4 links to other articles, but this method may not be used at the initial stage, when you only have a new site, and there are not a lot of articles on it yet.

7 ) Add new articles to the site as often as possible! I would like to note that this is a very important point for the slow Yandex, because if you write one article once a month, then everything from the above list will not help you speed up the indexing of the site. I recommend writing and publishing new articles at least every 2-3 days, but ideally 1 day. It is also desirable to publish new material not only on the same day, but at the same time. This gives just a mega result, the article flies into the index in less than an hour.

By the way, if you stop regularly updating your site, then soon search engines will rarely look at you, remember this! To speed up the indexing of the site, I recommend writing articles of at least 2000 characters, as there is a rumor that Yandex somehow does not really treat such sites where the article is less than 2000 characters. If you write less, for example 500, then it will also be indexed, but it will be very problematic to promote such an article.

8 ) Write only unique articles with a uniqueness of at least 90%. This I mean that you do not need to copy other people's already indexed articles to your site. With such deeds, you are not only helping your site, but on the contrary, bang it so that you then have to create a new one. When you have new material, always check it for uniqueness. I use this service very often, in my opinion, the best of all that is available for checking uniqueness.

9 ) Remove junk pages. These are pages on which there is essentially nothing, or there is a picture there, for example, that's all. Remember we talked about the robots.txt file. So, in order to remove all garbage pages, such as the image gallery, the site entrance address, and other files that are not site pages, you need to prohibit indexing in robots.txt.

How to speed up site indexing in Yandex using third-party services?

10 ) Do posting (short review of the article) announcements of new articles in social bookmarks. This method is one of the best in terms of Google. , but, alas, not in terms of Yandex. All you just need to do is posting (a short review of the article), as many social bookmarks as possible, such as: VKontakte, Odnoklassniki, Twitter, Facebook. For this I use paid program"Bugmaker", but you can use this service, which will run the article for free on several bookmarks.

11 ) Make an RSS feed from the site. RSS is modern technology, which allows you to publish and broadcast almost any material from any site. This method, also helps to speed up the indexing of the site , like social bookmarking.

12 ) Post to blogs on platforms like Livejournal.com, blogspot.com and more. Also note that it is not necessary to suffer by inserting a link from the site into blogs every time, all this can be done for you by the plugin for WordPress LiveJournal Crossposter. When publishing articles, they will immediately be broadcast to several social blogs.

13 ) Use Q&A services Mail and Google. Just go to the mail and look for a person who is looking for an answer to their question or information that you wrote about in your new article. Then you just need to briefly write to him in the comments with a link that you have already written all this in detail in your article.

14 ) Comment on sites of your subject. Here I want to notice that it is not necessary to comment on 101 sites. It's simple - we are looking for a site that has a quick update of articles. If the site, for example, publishes one article a day, then this is what you need. Now you need to go to any article, read it and leave a meaningful comment, and not something like this: thanks for the article everything is mega-duper, cool article thanks, thank you very much for the article. Most of these comments are deleted than left.

15 ) We register on my.ya.ru and start a diary. But this thing works very well for Yandex in speeding up indexing. If you leave an entry in your diary for an article, then Yashka will come much faster, noticed not only by me, but also by many other webmasters (alas, the site is no longer working).

16 ) We register in popular ratings, such as: Rambler TOP100, Rating@Mail, LiveInternet. Search robots, especially rambler and mail, simply live on these sites.

18 ) Buy from the main page of a popular site of your subject, which is constantly updated! If you buy such a link, then the search bot will visit you more often even through I don’t want to. Attention rolls with Google, with Yandex is rather weak.

19 ) Buy a few. It is very cheap, one link to you from a good site will cost you only 3 rubles for the whole 30 days. When you buy, then run the purchased links on social bookmarks. This method is used in extreme cases when they do not know what to do.

20 ) Post announcements and press releases. Everything is simple here - we are looking for sites where you can leave a press release for free (an article with a link). There is only one minus - the article must be unique, but the big plus is that you can put up to 3 links in the article.

21 ) Register on Subscribe.ru and conduct your mailing list. In the mailing list settings, you can insert your link to the site. When you send a new letter, search robots will notice this, which in turn will help speed up the indexing of the site.

22 ) Check the response from the Yandex service. There are times when an article just doesn’t want to get into the Yashka index, then we go to the Yandex webmaster panel, go to check the service’s response. Add the address of the page, articles and click "check". Yandex will give us technical information on this page. We perform this operation 7 times, each time changing the Yandex robot to another. For example, from the main robot to the picture robot.

23 ) Accumulate the link mass of the site. When you have 1000 links leading to your site, you can no longer think about how to speed up site indexing - it will always be fast.

24 ) Use . It will help you run hundreds of your links across multiple RSS feeds. This is very convenient, for example, when you manage several sites at once and you have no time to wait for them to be indexed. By the way, the same service can also be used to run through your donors, on which the link was bought, so that it gets into the index faster. (Unfortunately, the site has moved, so we are waiting for the update).

Here, in fact, are all the ways, although I do not use all of them, but only 1-10,15,17,22,24 ways. And now let's talk about why this accelerated indexing is actually needed at all?

Why do you need to speed up site indexing?

Well, the first and most important and important point is to ensure that your articles are not stolen. Imagine, you wrote a huge article, killed it all day like I did this one, and some not very kind and sane person took and published your article at home. So that’s the trouble, if your article is indexed faster for him, it will mean that Yandex and Google will consider him the primary source and author of this article, and you won’t prove anything here, it’s useless to write to the support service, there are a thousand before you thousands of people applied.

But it can also happen quite by accident without any malicious intent on the part. Few people know what is: search promotion, SEO, copy-paste (not a unique text), etc. And just imagine that a person just came from a search, and he really liked your article, so he took it and published it on his LiveJournal blog. It's funny, of course, but how did he know that it was impossible to do this?

I even had a funny case. Once I ordered an article on freelance, then after a while I checked it for uniqueness, found a copy, wrote to the site owner with hot and tender words, in response I also received a bunch of tender words, only even more tenderly, in the end it turned out that that freelancer sold him an article, which he wrote for me. Then the owner of the site removed the article, because he saw that I had published it earlier, although you can generally set any date. Here's a shorter story.

The second reason is if you are selling links from the site. This is very important if you have weak indexing, no one will buy links from you, even if you have X 200 and you sell a link for 100 rubles, which is very cheap. Agree, who wants to throw money away when you can buy with the same parameters only with 100% indexing of a link to your site. This is why indexing is so important.

On this, perhaps, I will finish my manual. I hope after this article you will never have a question again ,

Bye search system will not index the page of the site, it will not participate in its issuance results. The search engine can find out about the site in two ways:

1. from webmaster. Why do you need to add the URL of a web document to the Yandex Addurl or Google(from English add url).
2. by going to the pages of the site via a link from other indexed web documents.

On this blog, I encountered such a situation that without problems, Yandex indexed only home page, but the internal ones did not participate in the search. Google didn't show any similar inattention. There, almost at lightning speed, you could notice your article in the search results.

Why the site is not indexed in Yandex

1. Google enters into its database all the pages of the site: high-quality and low-quality indiscriminately. But only useful web documents participate in the ranking [do not confuse]. Yandex does not immediately include web trash. You can force it to index any page, but over time, the search engine will remove garbage. Both systems have an additional index. In both systems, low-quality pages affect the ranking of the site as a whole. By last point is as an official statement [see. Google blog] and simple logic. Favorite sites of a particular person will be in higher positions in his issuance. But the same person will hardly find a site that could not interest him last time. Therefore, first you need to close duplicate web documents from indexing, check if there are pages with missing content and not let useless content into the issue.
2. "Check URL" in Webmaster.Yandex will remind you what or what the server issues.
3. If a supported domain was purchased, on which sanctions were imposed, then you need to write something like Hello to the support service. On January 1, 2000, the site.ru domain was acquired. On January 20, 2000, the site was added to Webmaster and addurilku. After three weeks, it was not indexed. Tell me, please, can a domain cause bad indexing?

How to speed up indexing in Yandex

1. Confirm site management rights in Yandex.Webmaster.
2. Post a link to an article in . Since 2012, Yandex has signed an agreement with him.
3. Install Yandex.Browser on your computer and "walk" through the pages of the site using it.
4. Add . There, in the "Indexing" column, you can specify your URLs manually, just like in addurilka. [not relevant ]
5. Install the Yandex.Metrica code without checking the "Prohibit sending pages for indexing" checkbox.
6. Create sitemap file. Then, upon arrival at the site, the robot will first of all check it. This file exists only for him and is not visible to the audience. It consists of a list of page URLs. Newly created or with updated content are at the top. The Sitemap address is written in robots.txt or in the appropriate form in Webmaster-"Indexing settings"-"Sitemap files".

Additional actions when Yandex indexed only 1 page

1. How often the page is updated, how often the search robot will re-index it. Basically, the content changes periodically on the "site map" and Home pages. The more often new articles are published, the more often the above-mentioned pages will be updated and new material will be indexed by links inside them.
2. If you make a through block with the latest written publications on all pages, then the search robot can go to new record from any page of the site visited by him. And it will be faster. Links in a through block should not be implemented by a script, they do not need .
3. Sites that have can register in the Yandex.blogs directory, and from there the data will be transferred to the main robot.
4. Leave links to your articles on frequently updated resources: "LiveJournal", "," and others.

Database update - update (up) issuance Happens on average once a week. If all of the above actions did not help, which I have never had, then you should write a letter to the support service, where you can tell what was done, a little about the site, that it is regularly filled, that people are interested in it, give a couple of links to the best articles as an example. If the resource has low attendance due to the narrow topic, you need to say it. For example, to say that the project does not plan a large attendance, as it was created for the society of lepidopterologists who study butterflies of the Lepidoptera family. If the site is commercial, then report that there is a real organization behind it.